Download the fantastic book titled Designing Brand Identity written by Alina Wheeler, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Designing Brand Identity", which was released on 11 October 2012. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Design genre.
Summary of Designing Brand Identity by Alina Wheeler PDF
A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity
Detail About Designing Brand Identity PDF
- Author : Alina Wheeler
- Publisher : John Wiley & Sons
- Genre : Design
- Total Pages : 338 pages
- ISBN : 1118418743
- Release Date : 11 October 2012
- PDF File Size : 29,8 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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