Concise Introduction to Sport Marketing Book [PDF] Download

• Publisher : Edward Elgar Publishing
• File Size : 38,8 Mb
• Release Date : 01 July 2023

This engaging Concise Introduction offers meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new thinking on a variety of key subjects such as

• Publisher : Routledge
• File Size : 27,6 Mb
• Release Date : 29 March 2024

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward and concise introduction to the theory and practice of sport marketing, and the

• Publisher : Taylor & Francis
• File Size : 49,6 Mb
• Release Date : 29 March 2024

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the

• Publisher : Routledge
• File Size : 41,6 Mb
• Release Date : 17 December 2014

Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing,

• Publisher : Human Kinetics
• File Size : 43,8 Mb
• Release Date : 30 October 2018

Sport Marketing, Fourth Edition With Web Study Guide, has been streamlined and updated to keep pace with the latest information and issues in the competitive world of sport marketing. This

• Publisher : Learning Matters Limited
• File Size : 38,6 Mb
• Release Date : 01 March 2011

'Sport Marketing' is a highly accessible text that provides detailed coverage of the key concepts, ideas, principles and techniques of sport marketing. It combines clear and concise explanations with applied

• Publisher : Routledge
• File Size : 53,9 Mb
• Release Date : 25 July 2020

Sport now has to compete for the consumer dollar with a vast array of leisure activities online as well as offline. Successful sport marketing is the result of carefully structured

• Publisher : Routledge
• File Size : 40,5 Mb
• Release Date : 18 December 2017

Effective marketing is essential for any successful sport organization, from elite international teams to local leagues. Now in a fully revised and updated third edition, Advanced Theory and Practice in

• Publisher : Human Kinetics
• File Size : 36,8 Mb
• Release Date : 04 May 2022

The rapid professionalization of marketing in the sport industry has helped vault the business of sport into the upper echelons of the economy. Innovative, effective, timely, and culturally sensitive marketing

• Publisher : Routledge
• File Size : 53,7 Mb
• Release Date : 29 May 2024

Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and