Download the fantastic book titled Cause Marketing for Nonprofits written by Jocelyne Daw, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Cause Marketing for Nonprofits", which was released on 26 June 2006. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Cause Marketing for Nonprofits by Jocelyne Daw PDF
This book captures the exciting potential for business and nonprofits to partner for mutual benefit and discovery. Cause marketing aligns nonprofits and businesses to combine the power of their individual brands with a company's marketing might to achieve social and shareholder value while communicating their values. Cause Marketing for Nonprofits changes the way nonprofits view and execute cause marketing programs. It provides a wealth of hands-on, practical experience that can benefit any nonprofit organization interested in this innovative and growing form of generating revenue, building profile and achieving mission. No nonprofit can afford to ignore the contents of this important new book, the first designed specifically for the sector.
Detail About Cause Marketing for Nonprofits PDF
- Author : Jocelyne Daw
- Publisher : John Wiley & Sons
- Genre : Business & Economics
- Total Pages : 314 pages
- ISBN : 0471927805
- Release Date : 26 June 2006
- PDF File Size : 45,7 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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