Download the fantastic book titled Social Media Marketing for Book Publishers written by Miriam J. Johnson, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Social Media Marketing for Book Publishers", which was released on 02 September 2022. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Language Arts & Disciplines genre.
Summary of Social Media Marketing for Book Publishers by Miriam J. Johnson PDF
Providing a concise toolbox for publishing professionals and students of publishing, this book explores the skills needed to master the key elements of social media marketing and therefore stay relevant in this ever-competitive industry. Taking a hands-on, practical approach, Social Media Marketing for Book Publishers covers topics including researching and identifying actionable insights, developing a strategy, producing content, promotion types, community building, working with influencers, and how to measure success. Pulling from years of industry experience, the authors’ main focus is on adult fiction publishing, but they also address other areas of the industry including children’s, young adult (YA), academic, and non-fiction. The book additionally brings in valuable voices from the wider digital marketing industries, featuring excerpts from interviews with experts across search engine optimisation (SEO), AdWords, social platforms, community management, influencer management, and content strategists. Social Media Marketing for Book Publishers is a key text for any publishing courses covering how to market books, and should find a place on every publishers' bookshelf.
Detail About Social Media Marketing for Book Publishers PDF
- Author : Miriam J. Johnson
- Publisher : Taylor & Francis
- Genre : Language Arts & Disciplines
- Total Pages : 214 pages
- ISBN : 1000635376
- Release Date : 02 September 2022
- PDF File Size : 17,6 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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