Download the fantastic book titled Selling Transformed written by Philip Squire, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Selling Transformed", which was released on 03 December 2020. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Selling Transformed by Philip Squire PDF
Learn how to develop the values proven to boost sales performance, to ensure customers choose you over the competition in today's crowded marketplace. For years, sales people have struggled with cliched views of how they sell, while at the same time customers have become more sophisticated and discerning, stopping off at different or unconventional places in the sales funnel. The result is that the technique of sales people controlling the sales conversation and learning how to influence the customer no longer works. Selling Transformed introduces the new world of selling, and addresses the reasons why sales people are so poorly perceived. Selling Transformed provides fresh, tangible ideas on how to develop better sales practices. Focusing as much on the customers as on the sellers, it explains key theories of selling effectively and introduces four proven strategies that are based on the values customers look for in sales people: authenticity, client-centricity, proactive creativity and being tactfully audacious. Explaining what customers look for in sales people, and advising on how to develop and deliver these values, this is a new type of sales manual guaranteed to improve sales performance.
Detail About Selling Transformed PDF
- Author : Philip Squire
- Publisher : Kogan Page Publishers
- Genre : Business & Economics
- Total Pages : 273 pages
- ISBN : 1789665361
- Release Date : 03 December 2020
- PDF File Size : 53,9 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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