Download the fantastic book titled Revenue Disruption written by Phil Fernandez, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Revenue Disruption", which was released on 01 May 2012. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Revenue Disruption by Phil Fernandez PDF
Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bold new strategies to transform corporate revenue performance and ignite outsized revenue growth. Today's predominant sales and marketing model is at best obsolete and at worst totally dysfunctional. This book offers a completely new operating methodology based on a sales and marketing approach that recognizes the global technological, cultural, and media changes that have forever transformed the process of buying and selling. The dysfunctional state of today's corporate revenue creation model results in trillions of dollars in lost growth opportunities. Revenue Disruption examines the problems of the current model and offers real-world solutions for fixing them. It lays out a detailed plan that businesspeople and companies can use to fundamentally transform their sales and marketing performance to win this century's revenue battle.
Detail About Revenue Disruption PDF
- Author : Phil Fernandez
- Publisher : John Wiley & Sons
- Genre : Business & Economics
- Total Pages : 240 pages
- ISBN : 1118299299
- Release Date : 01 May 2012
- PDF File Size : 29,9 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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