Media and Metamedia Management Book [PDF] Download

Download the fantastic book titled Media and Metamedia Management written by Francisco Campos Freire, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Media and Metamedia Management", which was released on 21 November 2016. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Technology & Engineering genre.

Summary of Media and Metamedia Management by Francisco Campos Freire PDF

Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.


Detail About Media and Metamedia Management PDF

  • Author : Francisco Campos Freire
  • Publisher : Springer
  • Genre : Technology & Engineering
  • Total Pages : 515 pages
  • ISBN : 3319460684
  • PDF File Size : 40,5 Mb
  • Language : English
  • Rating : 4/5 from 21 reviews

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Media and Metamedia Management

Media and Metamedia Management
  • Publisher : Springer
  • File Size : 46,8 Mb
  • Release Date : 21 November 2016
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Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and

Advertising Media Planning

Advertising Media Planning
  • Publisher : Routledge
  • File Size : 35,5 Mb
  • Release Date : 27 March 2015
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The planning and placement of advertising media is a multibillion dollar business that critically impacts advertising effectiveness. The new edition of this acclaimed and widely adopted text offers practical guidance

Manual of Romance Languages in the Media

Manual of Romance Languages in the Media
  • Publisher : Walter de Gruyter GmbH & Co KG
  • File Size : 48,8 Mb
  • Release Date : 25 September 2017
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This manual provides an extensive overview of the importance and use of Romance languages in the media, both in a diachronic and synchronic perspective. Its chapters discuss language in television

Knowledge Preservation and Curation

Knowledge Preservation and Curation
  • Publisher : Emerald Group Publishing
  • File Size : 21,9 Mb
  • Release Date : 01 December 2023
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In order to achieve its full value, knowledge must flow and be continuously used. Knowledge use, reuse, and repurposing has been a challenge discussed in knowledge sciences literature for over

Public Relations and Communication Management in Europe

Public Relations and Communication Management in Europe
  • Publisher : Walter de Gruyter
  • File Size : 51,7 Mb
  • Release Date : 22 August 2008
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The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introduction to historical public relations developments

Advances in Digital Marketing and eCommerce

Advances in Digital Marketing and eCommerce
  • Publisher : Springer Nature
  • File Size : 55,6 Mb
  • Release Date : 26 May 2021
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This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as