Download the fantastic book titled Marketing Management Essentials You Always Wanted To Know Second Edition written by Callie Daum, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Marketing Management Essentials You Always Wanted To Know Second Edition ", which was released on 04 July 2020. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Marketing Management Essentials You Always Wanted To Know Second Edition by Callie Daum PDF
Marketing is both detailed and vague, with many complexities. This book provides new managers and leaders with a foundation in the core issues of marketing: · An overview of marketing and marketing management · Creating a strategic marketing plan · Performing market research · Creating and maintaining customer relationships and customer value Marketing Management Essentials You Always Wanted To Know is part of the Self-Learning Management Series that helps working professionals moving into management roles. The series addresses every aspect of business from HR to finance, marketing, and operations. Each book includes fundamentals, important concepts, and well-known principles, as well as practical applications of the subject matter.
Detail About Marketing Management Essentials You Always Wanted To Know Second Edition PDF
- Author : Callie Daum
- Publisher : Vibrant Publishers
- Genre : Business & Economics
- Total Pages : 135 pages
- ISBN : 1949395804
- Release Date : 04 July 2020
- PDF File Size : 45,7 Mb
- Language : English
- Rating : 5/5 from 1 reviews
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