Download the fantastic book titled Leading Pharmaceutical Innovation written by Oliver Gassmann, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Leading Pharmaceutical Innovation", which was released on 05 June 2013. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Leading Pharmaceutical Innovation by Oliver Gassmann PDF
Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies. The authors focus on three sources of pharmaceutical innovation: new management methods, new technologies, and new forms of internationalization. Their findings are illustrated in the case of the Swiss pharmaceutical industry, the leading exporter of pharmaceutical products in percentage of GDP, and some of its main pharmaceutical firms such as Novartis and Hoffmann-La Roche.
Detail About Leading Pharmaceutical Innovation PDF
- Author : Oliver Gassmann
- Publisher : Springer Science & Business Media
- Genre : Business & Economics
- Total Pages : 178 pages
- ISBN : 3540247815
- Release Date : 05 June 2013
- PDF File Size : 17,7 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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