Download the fantastic book titled Impact of Digital Transformation on the Development of New Business Models and Consumer Experience written by Rodrigues, Maria Antónia, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Impact of Digital Transformation on the Development of New Business Models and Consumer Experience", which was released on 11 March 2022. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Impact of Digital Transformation on the Development of New Business Models and Consumer Experience by Rodrigues, Maria Antónia PDF
In a highly competitive market, digital transformation with internet of things, artificial intelligence, and other innovative technological trends are elements of differentiations and are important milestones in business development and consumer interaction, particularly in services. As a result, there are several new business models anchored in these digital and technological environments and new experiences provided to services consumers and firms that need to be examined. Impact of Digital Transformation on the Development of New Business Models and Consumer Experience provides relevant theoretical and empirical research findings and innovative and multifaceted perspectives on how digital transformation and other innovative technologies can drive new business models and create valued experiences for consumers and firms. Covering topics such as business models, consumer behavior, and gamification, this publication is ideal for industry professionals, managers, business owners, practitioners, researchers, professors, academicians, and students.
Detail About Impact of Digital Transformation on the Development of New Business Models and Consumer Experience PDF
- Author : Rodrigues, Maria Antónia
- Publisher : IGI Global
- Genre : Business & Economics
- Total Pages : 347 pages
- ISBN : 179989181X
- Release Date : 11 March 2022
- PDF File Size : 45,9 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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