Download the fantastic book titled Hotel Revenue Management written by Dave Roberts, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Hotel Revenue Management", which was released on 27 January 2022. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Hotel Revenue Management by Dave Roberts PDF
This book guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy. The discipline is evolving, and that evolution has been accelerated by the COVID-19 pandemic. Leaders in hotel revenue management, and more broadly in sales & marketing, need to understand these changes, and lead and adapt accordingly. This will require a strong foundation in analytics–not just modeling, but also business analytics in support of a holistic strategy. As more of the tactics of revenue management are executed through automation, and powered by machine learning, revenue managers will become more focused on strategy and will need to think about revenue management in the context of marketing, loyalty, and distribution. As the strategy component of the discipline increases, so too must the breadth of knowledge of revenue managers.
Detail About Hotel Revenue Management PDF
- Author : Dave Roberts
- Publisher : Business Expert Press
- Genre : Business & Economics
- Total Pages : 183 pages
- ISBN : 1637421923
- Release Date : 27 January 2022
- PDF File Size : 41,7 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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