Download the fantastic book titled Doing Media Research written by Susanna Hornig Priest, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Doing Media Research", which was released on 20 May 2024. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Language Arts & Disciplines genre.
Summary of Doing Media Research by Susanna Hornig Priest PDF
Comprehensive and comprehensible, Doing Media Research is an accessible introduction to both qualitative and quantitative methods in media communication. Written in a straightforward and engaging style, this text takes the student through media research step-by-step. In order to provide students with a thorough understanding of the purpose and theories behind the various methodological approaches, the text is divided into four distinct sections: Part One lays out the foundations to each approach, Part Two describes the types of research questions and data collection required, Part Three details a range of quantitative approaches, and Part Four examines qualitative methods. Author Susanna Priest concludes with a discussion of special considerations for current media research including the feminist contribution, international and intercultural perspectives and new media technology. She also invites the reader to tackle issues such as ethics, objectivity, and the interpretation of data. Useful exercises are provided at the end of each chapter and there is a glossary which defines key terms and concepts.
Detail About Doing Media Research PDF
- Author : Susanna Hornig Priest
- Publisher : SAGE
- Genre : Language Arts & Disciplines
- Total Pages : 273 pages
- ISBN : 1412960975
- Release Date : 20 May 2024
- PDF File Size : 37,5 Mb
- Language : English
- Rating : 4/5 from 21 reviews
Clicking on the GET BOOK button will initiate the downloading process of Doing Media Research by Susanna Hornig Priest. This book is available in ePub and PDF format with a single click unlimited downloads.