Download the fantastic book titled Designing for the Greater Good written by Peleg Top, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Designing for the Greater Good", which was released on 31 May 2011. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Designing for the Greater Good by Peleg Top PDF
This first-ever book of its kind, Designing for the Greater Good, features hundreds of illustrated examples of the best nonprofit and cause-related design worldwide, plus 24 inspiring case studies and insights into great nonprofit branding campaigns. A comprehensive resource for designers, creative professionals, marketers, corporate communications departments and nonprofit leaders, this book showcases work from a variety of sectors including Family and Community, Animal Causes, Health, Human Rights, Environmental Awareness, Spirituality, and the Arts. The 24 case studies feature interviews with the designers for such campaigns as the Avon Walk for Breast Cancer, The Hurricane Katrina Poster Project and Get London Reading. Materials presented in Designing for the Greater Good include: cause-specific campaigns and case studies; logos and branding for nonprofits; websites, posters, brochures, advertising, and marketing materials for cause-related events and nonprofits; packaging; invitations for fundraisers and events.
Detail About Designing for the Greater Good PDF
- Author : Peleg Top
- Publisher : Harper Collins
- Genre : Business & Economics
- Total Pages : 776 pages
- ISBN : 0062041401
- Release Date : 31 May 2011
- PDF File Size : 35,5 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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