Download the fantastic book titled Building Digital Power written by Karen Nilsen, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Building Digital Power", which was released on 20 January 2020. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the genre.
Summary of Building Digital Power by Karen Nilsen PDF
"Everything I wish I knew when I started out as a digital campaigner."A deep dive on digital advocacy for campaigners, communicators, and strategists. In five parts:1) Digital Communications Strategy2) Email Strategy3) Action Page Strategy4) List Building & Segmentation5) Pro TipsNow more than ever, the world needs more people whose expertise is to change the world. And if those skills aren't already specialised enough, to fuel a cause in 2020 you also need to magically be an expert in online giving, digital advocacy and engagement.While there's no shortage of digital strategy advice, how much of it should non-profits pay attention to? Which ideas that sound intuitive could actually be hurting your long-term engagement? What is leading millions of potential donors and online activists to tune out over time? At Animals Australia, we put a lot of theories to the test and busted plenty of myths. This book outlines what worked for us in practice.And here's the truth. A decade of trial and error, research, and pushing boundaries has revealed one universal insight. The real key to building digital power has less to do with tech than it does people. It's about relationships -- forged and nurtured at scale. Tap into the power that exists when communication, design, and tech meet empathy, respect, and a supporter-centric mindset.
Detail About Building Digital Power PDF
- Author : Karen Nilsen
- Publisher : Anonim
- Genre :
- Total Pages : 200 pages
- ISBN :
- Release Date : 20 January 2020
- PDF File Size : 30,8 Mb
- Language : English
- Rating : 5/5 from 1 reviews
Clicking on the GET BOOK button will initiate the downloading process of Building Digital Power by Karen Nilsen. This book is available in ePub and PDF format with a single click unlimited downloads.