Download the fantastic book titled Big Data for Managers written by Atal Malviya, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Big Data for Managers", which was released on 07 December 2018. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Big Data for Managers by Atal Malviya PDF
In today’s fast growing digital world, the web, mobile, social networks and other digital platforms are producing enormous amounts of data that hold intelligence and valuable information. Correctly used it has the power to create sustainable value in different forms for businesses. The commonly used term for this data is Big Data, which includes structured, unstructured and hybrid structured data. However, Big Data is of limited value unless insightful information can be extracted from the sources of data. The solution is Big Data analytics, and how managers and executives can capture value from this vast resource of information and insights. This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyze data, and produce meaningful analytics to make informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance. The authors provide multiple case studies on global industries and business units, chapter summaries and discussion questions for the reader to consider and explore. Big Data for Managers also presents small cases and challenges for the reader to work on – making this a thorough and practical guide for students and managers.
Detail About Big Data for Managers PDF
- Author : Atal Malviya
- Publisher : Routledge
- Genre : Business & Economics
- Total Pages : 198 pages
- ISBN : 0429952600
- Release Date : 07 December 2018
- PDF File Size : 55,6 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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