Download the fantastic book titled Adobe Experience Manager written by Ryan D. Lunka, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Adobe Experience Manager", which was released on 13 August 2013. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of Adobe Experience Manager by Ryan D. Lunka PDF
Adobe Experience Manager (formerly CQ5) is an industry leading web content management system aimed at giving digital marketers the ability to create, manage, and deliver personalized online experiences. Adobe Experience Manager: Classroom in a Book is the definitive guide for marketers who want to understand and learn to use the platform. It explains the business value of the features and the overall philosophy of the product and is a must-read before sitting down to work with an implementation team. Marketers will understand why AEM is constructed as it is so they can alter business processes and participate in successful implementation. They’ll get insight into how to accomplish the fundamental tasks to more effectively create and manage content. They’ll also learn about common mistakes and how to avoid them. After reading this book, marketers will understand: • The basics of content management in Adobe Experience Manager • How to integrate Adobe Experience Manager with other Adobe Marketing Cloud products • How to manage dynamic content that is targeted to specific audiences • The fundamental concepts that will help to create a smooth implementation Getting Started Ch 1: The Basics Ch 2: Evaluating AEM Ch 3: Managing Content Ch 4: Digital Asset Management Ch 5: Metadata and Tagging Ch 6 Multilingual Content Ch 7: Workflows Ch 8: Social Communities Ch 9: E-Commerce Ch 10: Mobile for Marketers Ch 11: Architecture Basics Ch 12: Administration Basics Ch 13: Web Analytics Ch 14: Marketing Campaign Management Ch 15: Dynamic Content Ch 16: Integrating AEM Ch 17: Technical Basics Ch 18: Defining Requirements Ch 19: User Experience Design Ch 20: The Implentation Process
Detail About Adobe Experience Manager PDF
- Author : Ryan D. Lunka
- Publisher : Adobe Press
- Genre : Business & Economics
- Total Pages : 369 pages
- ISBN : 0133432629
- Release Date : 13 August 2013
- PDF File Size : 9,6 Mb
- Language : English
- Rating : 5/5 from 1 reviews
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