Download the fantastic book titled The Springboard written by Stephen Denning, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "The Springboard", which was released on 21 August 2012. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Business & Economics genre.
Summary of The Springboard by Stephen Denning PDF
The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy.
Detail About The Springboard PDF
- Author : Stephen Denning
- Publisher : Routledge
- Genre : Business & Economics
- Total Pages : 248 pages
- ISBN : 1136013547
- Release Date : 21 August 2012
- PDF File Size : 32,8 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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