Download the fantastic book titled Nestl written by Friedhelm Schwarz, available in its entirety in both PDF and EPUB formats for online reading. This page includes a concise summary, a preview of the book cover, and detailed information about "Nestl ", which was released on 19 May 2024. We suggest perusing the summary before initiating your download. This book is a top selection for enthusiasts of the Food industry and trade genre.
Summary of Nestl by Friedhelm Schwarz PDF
Among the world’s major multinational corporations, Nestlé is in a unique situation. While its presence is felt around the world and its products sell successfully, relatively little is known about its history, business practices and current corporate structure. In Nestlé: The Secrets of Food, Trust and Globalization, author Friedhelm Schwarz offers an insightful, informative history of one of the world’s largest multinationals—from the company’s formation in 1866 to the baby food scandal of the 1980s, from founding fathers to current CEO Helmut Maucher. Readers will learn about the company’s organization and business practices, its successful globalization, and its efforts to diversify. Discussions of genetically altered food, world hunger, and doing business in the third world are also included. Chapters include: - The Unknown Giant - Nestle’s World - A Corporate Recipe for Success - Leadership Philosophy - The Brands - The Future of Food and Nutrition - A Question of Taste With its objective, comprehensive approach, Nestlé stands as an important contribution to the business history genre.
Detail About Nestl PDF
- Author : Friedhelm Schwarz
- Publisher : Anonim
- Genre : Food industry and trade
- Total Pages : 264 pages
- ISBN :
- Release Date : 19 May 2024
- PDF File Size : 15,8 Mb
- Language : English
- Rating : 4/5 from 21 reviews
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